Courting website takes data from Facebook without asking

Zuckerberg once got in trouble at Harvard for stealing co-ed data from university servers to create FaceMash. Zuckerberg was slapped with charges of data theft tantamount to identity theft. That was 2003, but Wired reports that today, a couple of activists with a courting site want Zuckerberg to find out something about information protection. The social experiment/dating site Paolo Cirio and Ludovico call Lovely Faces scraped 250,000 Facebook profiles for actual names, locations and head shots without Facebook's permission, so a lawsuit may be waiting in the wings. Facebook currently makes so much money that they probably won't need personal loans to take this company to court.

What lovely-Faces.com really does

Lovely Faces takes user information off of Facebook and photographs of males and females in order to put them into categories for instance “easy going,” “smug,” and “sly” without any kind of permission. Facebook user's actual names were taken by Lovely Faces also even though the legality of it all concerns Cirio and Ludovico. Wired explains that they claim Lovely Faces isn’t for business however for art challenging the idea of sharing online social media personal information.

“If we start to play with the concepts of identity theft and dating, we should be able to unveil how fragile a virtual identity given to a proprietary platform can be,” write the Lovely Faces founders on Face to Facebook. “And (we'll see) how fragile enormous capitalization based on exploiting social systems can be.”

Social networks such as Facebook are being targeted by Cirio and Ludovico. The point is to point out cracks inherent in the system. They're hoping to make the networks crumble from over-hyped stock evaluations just like in the early 2000s when the bubble burst stopping many dot coms.

Facebook angry with Lovely Faces

Facebook Director of Policy Communications is Barry Schnitt who says the social network’s terms of service are violated by scarping user data. Lovely-Faces.com is getting investigated by Facebook before legal action happens. Facebook has sued others before, such as the online protection research firm Skull Protection after it released 100 million Facebook user names and profile addresses. Zuckerberg and business may prosecute again.

Articles cited

Face to Facebook

face-to-facebook.net/theory.php

New York Times

bits.blogs.nytimes.com/2010/07/28/100-million-facebook-ids-compiled-online/

Wired

wired.com/epicenter/2011/02/facebook-dating/

Dating on Facebook with Flyness: No illegal action required

youtube.com/watch?v=1D51lBv1Hac